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An ongoing discussion of web app pricing strategies by Paul Farnell, founder of Litmus and Hiten Shah, founder of KISSmetrics.

Email Paul
paul@salted.com
Sep
16th
Sun
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Pricing web services

Michael McDerment from FreshBooks has written two useful articles on pricing:

Three Buckets explains why simple pricing is a good idea.
No Annual Plans gives his reasoning about why you shouldn’t let customers pay upfront for a year.

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An introduction

I wrote an article for Vitamin about web application pricing. It seemed to generate a lot of interest, so I’ve decided to document my ongoing thoughts on pricing (and business models in general). I’ll focus mainly on web applications.